The fashion house Bratfisch invites customers to explore!
The basement floor of the building holds the Business area for men. The high-quality fashion combinations are presented in a masculine ambience on 95 sqm. The dark oak-wood floor, combined with a grey carpet in the changing area and delicate goods carriers in black-painted steel perfectly show off the goods. Heavy, dark club-style armchairs form a comfortable oasis to linger. The generous, open steel stairs lead to the other levels.
The men’s casual area receives customers on the ground floor. Its colouration emphasises the fashion statement of the entire company. Teal wall elements in combination with high-pile carpets of the same shade on large, light floor tiles place the decisive accents there. The goods are placed casually and in high-quality, loosely hanging or sorted by colour in large shelf walls.
The upper floor holds the “Fashion realm” for women. Light powdery colours and materials give the deliberately feminine sales floor with 200 sqm a pleasantly light and friendly air. Rose and gentle powder shades are dominant on the walls. Round goods presenters fit in well with the round wall segments and fluffy carpets. The materials and forms make the room feel flowing.
The goods are presented perfectly in brightly lit niches or on light-weight metal frames. The structures that are partially suspended from the ceiling bring out the lightness of the room while visually reducing goods density.
Bratfisch has three oases … wellness, consulting and enjoying in Gießen!