The absolute and first eye-catcher upon entering the jeweller’s store is the impressive lounge area of the store design. It is framed by an interactive natural stone wall that presents eight watch brands in what appear to be solid shelf segments. Each brand has a touch screen and specialist literature from the manufacturer. A unique product presentation!
Lounge armchairs to linger
Special comfort and space to linger is offered by the store equipment in the form of modern leather lounge armchairs on the high-pile flooring. This area is accentuated by a suspended ceiling that is lit indirectly, as are the columns.
The entrance column is covered in a smooth high-quality leather. This is a material detail that is harmoniously integrated into the jeweller’s high-quality design. Any brand of watches presents itself in an individual architecture. This type of store design offers the customer a shop-in-shop concept that offers optimal alignment and diversity.