Maute Benger_Stuttgart-1
Fashion & Shoes

Maute Benger

Stuttgart (Germany) More information
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  • © HEIKAUS 2019

Stiftskeller from 1578 and fashion from today

Maute Benger presents an extraordinary shop design in 400 m². The garments of this traditional Stuttgart company are presented in a special ambience in the Alter Stiftskeller from 1578.

Task

The task was creating a very special sales area in the Alter Stiftskeller of the historical building through interior design and conversion. The comfort aspect was particularly important for the customers, since lingerie purchases are an intimate matter and customers want to feel undisturbed and unobserved.

Challenge

The difficulty was in presenting the old brick walls and the elaborately exposed vaulted ceilings and integrating them into the store development and store design in spite of the large amount of product.

These product carriers ensure extremely flexible presentation options and create transparency towards the old masonry.

The wall surfaces of the old structure could not be used to store the products.

-HEIKAUS not only creates new things, but also preserves the old.

Solution

The new lighting concept was developed by HEIKAUS specifically for this store design. Black racks are stretched from support to support, forming a delicate “lighting roof” that perfectly illuminates both the merchandise and the spectacular vaults. Mid-space elements with flexible systems equipment take up a large amount of product and thus compensate the missing wall areas and permit a view of the old wall.

Contact us
Contact us

mail@heikaus.com
+49 (0) 7143 96929-39

Contact

We take the time to get to know you and understand your vision and your goals. We would be pleased to present you with a non-binding offer and provide you with the appropriate professional advice. Make a choice and make a decision! HEIKAUS will guide you on your way to your goal!